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A value at Canva from day one. Set a goal so large it scares you. Then work to will it into existence.
"The thing that I love about a crazy big goal is that you feel completely inadequate before it."
Timing is unreliable. What they thought would take six months took two years. They celebrate completed goals with smashed plates, released doves, and La Tomatina festivals.
Originally thought of as sequential. Now running in parallel.
$42B valuation. $3.3B annual revenue. Profitable for 8 straight years.
$50M donated to GiveDirectly, another $100M committed over 4 years.
All figures stated in the episode by Melanie or Lenny.
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